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All-new Kia Cerato

January 24, 2009, 12:30 AM Post Comments
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All-new Kia Cerato
Quick Facts

    * $18,990 RRP entry price
    * $19,990 RRP with optional ESP, TCS, cruise control and remote audio controls
    * Lowest priced car in its class with six airbags standard
    * Class-leading power
    * Class-leading 4.5 star Green Vehicle rating
    * 5-year / unlimited kilometre warranty
    * 'Schreyer line' corporate grille

Modern and dynamic styling under the guidance of world-renowned Kia global design chief Peter Schreyer, class-leading power, class-leading 4.5 stars Green Vehicle rating, six airbags standard in every model, iPod® compatible audio system, European-standard ride and handling, 5-year/unlimited kilometre warranty for private buyers, great value and a low entry price - the all-new Kia Cerato has it all.

Many commentators believe that, more than ever, new car buyers want vehicles that reflect positively on them as owners and fulfill wide-ranging applications. Cars need to perform, only lightly touch the environment, look good, deliver on safety, be reliable and be well-appointed.

Kia will bring a range of new and revamped models to the Australian market this year, well-endowed with features, stunning looks and impressive value for money - in essence, cars that deliver on their promise.

First to arrive is the handsome new Kia Cerato, a compact sporty sedan that will meet the needs of many Australian car buyers.

The new Cerato is the first Kia released in Australia to feature the new 'Schreyer line', a family corporate grille design from the pen of Kia's global chief design officer, Peter Schreyer, who joined the company in 2006 from the Volkswagen Group.

According to Schreyer, it's no surprise that design is the No.1 purchase influence but it is essential that new designs match both the Kia brand value and the vision of the Kia brand.

As head of design, Schreyer has worked to develop a new, more contemporary look for all Kia vehicles.

The new Cerato is the first mass production Kia that embodies his thinking, and introduces a look that is sporty with an element of aggression.

Eye-catching integrity of design is just one factor in new car buyers' minds. Customers want quality, safety, reliability, value and low total cost of ownership. That's where the efficiencies of Kia's highly-developed production facilities are displayed in the all-new Cerato, building cars in a smarter way with more efficient use of materials.

New Cerato is the perfect choice for people seeking a modern, well-engineered and more efficient car to reduce their ownership costs without compromising quality, safety or reliability.

Available as an entry-level S model or a generously-equipped SLi model, the new Cerato bridges the gap between small and medium cars with the space, performance, features and value that many Australian car buyers are seeking, without having to pay more for a medium-sized car with a larger and less economical engine.

Longer and wider than its predecessor, the new Kia Cerato has a spacious and comfortable interior with room for five occupants and a bigger boot.

New Cerato features an all-new, efficient 2.0-litre engine with Continuously Variable Valve Timing (CVVT) for class-leading power and torque, delivering the pulling power and responsiveness of a 2.2-litre engine without the fuel consumption of a bigger engine.

Like all new Kia vehicles now sold in Australia, the new Cerato will be covered by Kia's 5-year/unlimited kilometre warranty for private buyers (5-year/130,000kms for fleet buyers).

Eye-catching styling from a global design guru? Check. Power and economy from a class-leading engine? Check. Interior space and comfort that rivals or betters its competitors? Check. Quality, safety and reliability? Check. Outstanding value and warranty? Check.

All-new Cerato delivers on the promise - it's the right car for the moment.

Bruno' premieres around the world

    SYDNEY, AUSTRALIA - JUNE 29: Actor Sacha Baron Cohen poses after a press conference ahead of the Australian premiere of 'Bruno: The Movie' on Macquarie Street on June 29, 2009 in Sydney, Australia. (Photo by Mark Kolbe/Getty Images)

    SYDNEY, AUSTRALIA - JUNE 29: Actor Sacha Baron Cohen poses after a press conference ahead of the Australian premiere of 'Bruno: The Movie' on Macquarie Street on June 29, 2009 in Sydney, Australia. (Photo by Mark Kolbe/Getty Images)

    SYDNEY, AUSTRALIA - JUNE 29: Actor Sacha Baron Cohen poses after a press conference ahead of the Australian premiere of 'Bruno: The Movie' on Macquarie Street on June 29, 2009 in Sydney, Australia. (Photo by Mark Kolbe/Getty Images)

    SYDNEY, AUSTRALIA - JUNE 29: Actor Sacha Baron Cohen poses after a press conference ahead of the Australian premiere of 'Bruno: The Movie' on Macquarie Street on June 29, 2009 in Sydney, Australia. (Photo by Mark Kolbe/Getty Images)

    SYDNEY, AUSTRALIA - JUNE 29: Actor Sacha Baron Cohen poses after a press conference ahead of the Australian premiere of 'Bruno: The Movie' on Macquarie Street on June 29, 2009 in Sydney, Australia. (Photo by Mark Kolbe/Getty Images)

    SYDNEY, AUSTRALIA - JUNE 29: Actor Sacha Baron Cohen poses after a press conference ahead of the Australian premiere of 'Bruno: The Movie' on Macquarie Street on June 29, 2009 in Sydney, Australia. (Photo by Mark Kolbe/Getty Images)

    SYDNEY, AUSTRALIA - JUNE 29: Actor Sacha Baron Cohen poses after a press conference ahead of the Australian premiere of 'Bruno: The Movie' on Macquarie Street on June 29, 2009 in Sydney, Australia. (Photo by Mark Kolbe/Getty Images)

    LOS ANGELES, CA - JUNE 25: Actor Sacha Baron Cohen arrives at the premiere of Universal's 'Bruno' held at Grauman's Chinese Theatre on June 25, 2009 in Los Angeles, California. (Photo by Frazer Harrison/Getty Images)

    Photo by Frazer Harrison/Getty Images

    LOS ANGELES, CA - JUNE 25: Actor Sacha Baron Cohen arrives at the premiere of Universal's 'Bruno' held at Grauman's Chinese Theatre on June 25, 2009 in Los Angeles, California. (Photo by Frazer Harrison/Getty Images)

    Photo by Frazer Harrison/Getty Images

    LOS ANGELES, CA - JUNE 25: Atmosphere at the premiere of Universal's 'Bruno' held at Grauman's Chinese Theatre on June 25, 2009 in Los Angeles, California. (Photo by Frazer Harrison/Getty Images)

    Photo by Frazer Harrison/Getty Images

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